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- Toujours un magasin près de chez vous
A Rising Tide
Financing Strategies for Women-Owned Firms
Susan Coleman, Alicia Robb
Livre relié | Anglais
241,95 €
+ 483 points
Description
Women-owned firms represent an increasingly important segment of the small business sector. According to the most recent data from the U.S. Census Bureau, there were 7.8 million women-owned firms in the United States in 2007, generating $1.2 trillion in revenues and providing employment for 7.6 million people. A Rising Tide presents the financial strategies that have helped today's bold and creative women entrepreneurs to succeed.
The authors take a "lifecycle approach" in discussing the issues and strategies for different types of women-owned firms, from nascent and home-based firms to growth-oriented and technology-based enterprises. Each chapter includes real-world cases studies featuring women entrepreneurs as a way to bring the book's lessons to life.
Uniquely, this book ties together the latest research on financing women-owned businesses and its implications for actual or potential entrepreneurs. Drawing on the Kauffman Firm Survey, a longitudinal survey of over 4,000 new firms, the authors are able to provide particularly useful conclusions, making this a must read for the thousands of women who are starting or may start businesses in the next few years.
Please visit www.kauffman.org/sketchbook.aspx?VideoId=1699151957001&type=M to view the book trailer.
Spécifications
Parties prenantes
- Auteur(s) :
- Editeur:
Contenu
- Nombre de pages :
- 288
- Langue:
- Anglais
Caractéristiques
- EAN:
- 9780804773058
- Date de parution :
- 30-05-12
- Format:
- Livre relié
- Format numérique:
- Ongenaaid / garenloos gebonden
- Dimensions :
- 152 mm x 229 mm
- Poids :
- 498 g
