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Beyond Entrepreneurship
Turning Your Business Into an Enduring Great Company
James Collins, William C Lazier
Livre broché | Anglais
25,45 €
+ 50 points
Description
"This is a hands-on guide to making your company a compelling marketplace force."--Industry Week Every great company, no matter how large or small, has as its core a compelling vision. Beyond Entrepreneurship explains step by step how any firm can develop this vision and achieve enduring greatness. It provides a complete blueprint for steering your company to success. Packed with real-world examples of firms that have grown and attained corporate greatness--including Nike, L.L. Bean, Mrs. Fields' Cookies, Sony, and FedEx--this inspirational yet practical book . . . - Covers in depth the five key elements common to all great enduring companies
- Shows how to lay a foundation for greatness while a company is still small and adaptable . . . how to set values, purpose, and mission, and instill them into the very roots of your organization
- Demonstrates how to develop the most effective leadership style for your specific situation
- Shows how to translate vision into effective day-to-day business tactics -and how to foster consistent tactical excellence in everything your company does
- Explains how to resolve the critical strategic issues faced by every small and mid-sized firm
- Prevents a set of concepts--and a host of practical techniques--for stimulating creativity and maintaining innovation as the company evolves "Beyond Entrepreneurship is a blueprint for becoming great." -Entrepreneur Magazine
- Shows how to lay a foundation for greatness while a company is still small and adaptable . . . how to set values, purpose, and mission, and instill them into the very roots of your organization
- Demonstrates how to develop the most effective leadership style for your specific situation
- Shows how to translate vision into effective day-to-day business tactics -and how to foster consistent tactical excellence in everything your company does
- Explains how to resolve the critical strategic issues faced by every small and mid-sized firm
- Prevents a set of concepts--and a host of practical techniques--for stimulating creativity and maintaining innovation as the company evolves "Beyond Entrepreneurship is a blueprint for becoming great." -Entrepreneur Magazine
Spécifications
Parties prenantes
- Auteur(s) :
- Editeur:
Contenu
- Nombre de pages :
- 256
- Langue:
- Anglais
Caractéristiques
- EAN:
- 9780133815269
- Date de parution :
- 21-09-95
- Format:
- Livre broché
- Format numérique:
- Trade paperback (VS)
- Dimensions :
- 150 mm x 226 mm
- Poids :
- 408 g
