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Digital Transformation Game Plan

34 Tenets for Masterfully Merging Technology and Business

Gary O'Brien, Guo Xiao, Mike Mason
Livre broché | Anglais
63,95 €
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Description

The Digital Age is having a broad and profound impact on companies and entire industries. Rather than simply automate or embed digital technology into existing offerings, your business needs to rethink everything. In this practical book, three ThoughtWorks professionals provide a game plan to help your business through this transformation, along with technical concepts that you need to know to be an effective leader in a modern digital business.

Chock-full of practical advice and case studies that show how businesses have transitioned, this book reveals lessons learned in guiding companies through digital transformation. While there's no silver bullet available, you'll discover effective ways to create lasting change at your organization.

With this book, you'll discover how to:

  • Realign the business and operating architecture to focus on customer value
  • Build a more responsive and agile organization to deal with speed and ambiguity
  • Build next generation technology capability as a core differentiator

Spécifications

Parties prenantes

Auteur(s) :
Editeur:

Contenu

Nombre de pages :
361
Langue:
Anglais

Caractéristiques

EAN:
9781492054399
Date de parution :
03-12-19
Format:
Livre broché
Format numérique:
Trade paperback (VS)
Dimensions :
152 mm x 229 mm
Poids :
485 g

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