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Encyclopedia of E-Business Development and Management in the Global Economy
3 Volumes
In Lee
Livre relié | Anglais
1.864,45 €
+ 3728 points
Description
As globalization and competition pose new opportunities and challenges, firms strive to discover effective and efficient e-business models and applications to contribute to their sustainability, growth, and innovation. The Encyclopedia of E-Business Development and Management in the Global Economy creates a repository for educators, researchers, and industry professionals to collaborate and discuss their research ideas, theories, practical experiences, challenges, and opportunities, while presenting tools and techniques in all aspects of e-business development and management in the digital economy. As the first and most comprehensive book to present aspects from the research, industry, managerial, and technical sides of e-business, this collection appeals to policy-makers, e-business application developers, market researchers, managers, researchers, professors, and undergraduate/graduate students in various academic disciplines.
Spécifications
Parties prenantes
- Auteur(s) :
- Editeur:
Contenu
- Nombre de pages :
- 1458
- Langue:
- Anglais
Caractéristiques
- EAN:
- 9781615206117
- Date de parution :
- 28-02-10
- Format:
- Livre relié
- Format numérique:
- Genaaid
- Poids :
- 1265 g
