Description

Formulating Ideas Uninterrupted is a pictorial story of A.P. Oliveira's industrial and graphic design work over the years, from the first sketches to the final releases. This book is a personal perspective from an individual whose works range widely across industries, including product concepts and industrial design to brand identity. Oliveira's journey of designing is fascinating, with many lessons learned along the way. In today's world of design, many people are looking to break free from the traditions they feel hold them back. This is where Oliveira shines, as he takes on projects with his innovative approach and unique style, all while considering every aspect possible – even those not initially thought of at first glance. "I'm not a trendsetter," says A.P. Oliveira, "I just design things my way."