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International Management in Diverse Cultural Areas
Eberhard Dülfer, Bernd Jöstingmeier
Livre relié | Anglais
78,95 €
+ 157 points
Description
This English volume is resuming the topic of the former bilingual English-German edition; it actualizes all chapters on the state of 2011, continuing the 7th German edition of 2008. The scientific public underlines the broad approach based on the worldwide resaerch and project experiences of Eberhard Dülfer in co-operation with International Organisations. So far the results are empirically based too. His specific approach is based on the Strata Model for the consideration of natural and cultural influences on the decision making and leading bahaviour of foreign managers in diverse cultural areas, what is the root problem of International Management in the eyes of the authors. This standpoint is evidently different to usual US-American management approaches. For the practical application of the concept actual country-based data are delivered concerning the fields of operation in the European Union of 27, in the new Eurasian West/Eastco-operation, in the countires of the Third World and in the Pacific Area. Additionally, the contemporary historical developments in the respective regions are referred since the 'Cold War'. In 1st precision this part of the report is unique in recent literature. 1st ambition is to convey comparative material to the manager in face of the presently happening worldwide political change. - The generally well-known functinal competences of International Management, like business systems or interaction relations, for instance in human resource management, marketing and logistic, are dealt with in the way of a textbook.
Spécifications
Parties prenantes
- Auteur(s) :
- Editeur:
Contenu
- Nombre de pages :
- 639
- Langue:
- Anglais
Caractéristiques
- EAN:
- 9783486597233
- Date de parution :
- 25-03-18
- Format:
- Livre relié
- Format numérique:
- Genaaid
- Dimensions :
- 170 mm x 244 mm
- Poids :
- 1214 g
