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Managing Global Innovation
Uncovering the Secrets of Future Competitiveness
Roman Boutellier, Oliver Gassmann, Maximilian Von Zedtwitz
Livre broché | Anglais
84,45 €
+ 168 points
Format
Description
What are the secrets of competitive Research & Development on a global scale? Investigating more than 1000 R & D laboratories in some 80 companies, this book presents the largest survey of global R & D practice yet published. Working from numerous research interviews and case studies from best-practice companies, the authors introduce new concepts and trends that will shape global R & D management in the unfolding 21st century.
This Third Edition has been completely revised and updated, incorporating international R & D research. Several emerging themes receive particular attention: intellectual property management in international R & D, R & D in emerging economies, management of technology listening posts, market and technological drivers of R & D globalization. In addition to the 18 case studies of the second edition, this edition adds new cases, including high-tech companies from China and India.
Spécifications
Parties prenantes
- Auteur(s) :
- Editeur:
Contenu
- Nombre de pages :
- 807
- Langue:
- Anglais
Caractéristiques
- EAN:
- 9783642435188
- Date de parution :
- 02-11-14
- Format:
- Livre broché
- Format numérique:
- Trade paperback (VS)
- Dimensions :
- 156 mm x 234 mm
- Poids :
- 1124 g
