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Resourcing the Start-up Business
Creating Dynamic Entrepreneurial Learning Capabilities
Oswald Jones, Allan MacPherson, Dilani Jayawarna
168,95 €
+ 337 points
Format
Description
Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and Covid-19, and dedicates new chapters to:
- lean start-ups and business models
- idea generation and opportunity development and
- business incubators and accelerators.
The book supports students with learning objectives, a summary, discussion questions and a practical call to action in each chapter. A teaching guide and slides are also available for instructors. Resourcing the Start-up Business will be a valuable textbook for students of entrepreneurship and new venture creation globally.
Spécifications
Parties prenantes
- Auteur(s) :
- Editeur:
Contenu
- Nombre de pages :
- 554
- Langue:
- Anglais
- Collection :
Caractéristiques
- EAN:
- 9781032321196
- Date de parution :
- 31-10-22
- Format:
- Livre relié
- Format numérique:
- Genaaid
- Dimensions :
- 156 mm x 234 mm
- Poids :
- 961 g
