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- Retrait gratuit dans votre magasin Club
- 7.000.000 titres dans notre catalogue
- Payer en toute sécurité
- Toujours un magasin près de chez vous
Talking Tobacco
Interpersonal, Organizational, and Mediated Messages
148,45 €
+ 296 points
Description
Despite the widely recognized toll of tobacco and increasing action to curb tobacco use (e.g., increased excise taxes, smoking bans), smoking continues. Numerous messages about tobacco, smoking, and health circulate throughout society, but in spite of the prevalence of such messages and the importance of how they are constructed and interpreted, too little communication research has been dedicated to understanding and assessing tobacco-related messages. Talking Tobacco addresses the shortcoming. Featuring the work of top communication scholars, the volume advances theoretical knowledge, reviews state-of-the-art research, and shares new findings and insights on a variety of tobacco-related areas ranging from tobacco control efforts to corporate representations.
Spécifications
Parties prenantes
- Editeur:
Contenu
- Nombre de pages :
- 255
- Langue:
- Anglais
- Collection :
- Tome:
- n° 2
Caractéristiques
- EAN:
- 9781433114441
- Date de parution :
- 30-01-14
- Format:
- Livre relié
- Format numérique:
- Genaaid
- Dimensions :
- 155 mm x 230 mm
- Poids :
- 499 g
