Millennials, the generation currently in their 20's, are increasingly delaying marriage far more than previous generations. Research indicates that Millennials value travel and career over traditional marriage and parenting, so they can appreciate reassurance that marriage does not mean sacrificing travel and adventure.
Further studies assert that men increasingly have a negative attitude towards marriage as a whole. "The Couples Road Trip Guide" speaks to men about marriage with stories of cars, extreme adventures and running free in the outdoors.