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Weibo Addiction in China

An examination of the relationships among expected outcomes, Weibo usage, Weibo addiction, and deficient self-regulation

Kun Xu
Livre broché | Anglais
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Description

"Weibo" is a type of social network service in China. This study focuses on people's addictive use of Weibo in China and investigates the relationships among expected outcomes of Weibo use, deficient self-regulation, Weibo usage and Weibo addiction. Social cognitive theory was applied as the guiding theoretical framework in the current study. Participants from a public university in China were asked to fill out the measures. Exploratory factor analysis and multiple regression analysis were used to answer the research questions. The results suggest that participants have expected self-reactive outcome, expected status outcome, and expected novelty outcome in Weibo use. Expected self-reactive outcome positively predicted deficient self-regulation and all the dimensions of Weibo addiction. Weibo usage also positively predicted deficient self-regulation and all the dimensions of Weibo addiction. Research implications and future research directions were discussed in this study.

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Contenu

Nombre de pages :
88
Langue:
Anglais

Caractéristiques

EAN:
9783659465000
Format:
Livre broché
Dimensions :
150 mm x 220 mm

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