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Livres écrits par Jim Blythe
Tous les livres de Jim Blythe
-
Essentials of Marketing
Jane Martin, Jim Blythe
- Ebook | Anglais
- Understand the core concepts of marketing explained in a real-life context ‘This is an up-to-date, informative and easy to read textbook; essential fo... Savoir plus
52,99 €Disponible immédiatement52,99 €Disponible immédiatement -
Principles and Practice of Marketing
Jim Blythe
- Livre broché | Anglais
- With engaging real-life examples from brands such as Netflix and Paypal, this friendly textbook will lead students to exam success whilst encouraging ... Savoir plus
111,45 €Livraison 1 à 2 semaines111,45 €Livraison 1 à 2 semaines -
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing
Jim Blythe
- Livre broché | Anglais | Very Short, Fairly Interesting & Cheap Books
- This is the book marketing students have been waiting for. Packed full of lively debate and funny anecdotes, this book covers topics marketing student... Savoir plus
30,45 €Livraison 1 à 2 semaines30,45 €Livraison 1 à 2 semaines -
Principles and Practice of Marketing
Jim Blythe
- Livre relié | Anglais
- When you think of marketing you may think of the adverts that pop up at the side of your screen or the billboards you see when you′re out - all those ... Savoir plus
236,95 €Livraison 1 à 2 semaines236,95 €Livraison 1 à 2 semaines -
Challenges of Change
Jim Blythe
- Livre broché | Anglais
- The golden years of retirement are what people look most toward after years of toiling at work. However, as author and reverse mortgage specialist Jam... Savoir plus
16,95 €Livraison 2 à 3 semaines16,95 €Livraison 2 à 3 semaines -
Essentials of Marketing
Jim Blythe
- Livre broché
- This introductory textbook covers all aspects of marketing from the development of the marketing concept through consumer behaviour, segmentation, tar... Savoir plus
42,95 €Livraison 1 à 2 semaines42,95 €Livraison 1 à 2 semaines -
Key Concepts in Marketing
Jim Blythe
- Livre relié | Anglais | Key Concepts (Sage)
- Key Concepts in Marketing introduces and examines the key issues, methods, models and debates that define the field of marketing today. Each entry com... Savoir plus
154,45 €Livraison 1 à 2 semaines154,45 €Livraison 1 à 2 semaines -
Marketing
Jim Blythe
- Livre broché | Anglais | Sage Course Companions
- The Sage Course Companion on Marketing is an accessible introduction to the subject that will help readers to extend their understanding of key concep... Savoir plus
47,45 €Livraison sous 1 à 4 semaines47,45 €Livraison sous 1 à 4 semaines -
Key Concepts in Marketing
Jim Blythe
- Livre broché | Anglais | Key Concepts (Sage)
- Key Concepts in Marketing introduces and examines the key issues, methods, models and debates that define the field of marketing today. Each entry com... Savoir plus
53,45 €Livraison sous 1 à 4 semaines53,45 €Livraison sous 1 à 4 semaines -
Business to Business Marketing Management
Alan Zimmerman, Jim Blythe
- Livre broché | Anglais
- Business to business markets are considerably more challenging than consumer markets and as such demand a more specific skillset from marketers. Buyer... Savoir plus
84,95 €Livraison 1 à 4 semaines84,95 €Livraison 1 à 4 semaines -
Essentials of Marketing
Jim Blythe, Jane Martin
- Livre broché
- Help your students engage with the principles of marketing. Essentials of Marketing, 7th edition, is an accessible and lively introduction ideal for u... Savoir plus
87,95 €Livraison 1 à 2 semaines87,95 €Livraison 1 à 2 semaines -
Consumer Behaviour
Zubin Sethna, Jim Blythe
- Livre relié | Anglais
- Praised for its no nonsense approach to engaging students and conveying key learning outcomes and for striking a good balance between sociological and... Savoir plus
177,45 €Livraison 1 à 2 semaines177,45 €Livraison 1 à 2 semaines -
Consumer Behaviour
Zubin Sethna, Jim Blythe
- Livre broché | Anglais
- Informal yet academically rigorous in style, this fun textbook focuses on consumer behaviour in action and provides international examples, videos and... Savoir plus
63,45 €Livraison 1 à 2 semaines63,45 €Livraison 1 à 2 semaines -
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing
Jim Blythe
- Livre relié | Anglais | Very Short, Fairly Interesting & Cheap Books
- This is the book marketing students have been waiting for. Packed full of lively debate and funny anecdotes, this book covers topics marketing student... Savoir plus
72,45 €Livraison 1 à 2 semaines72,45 €Livraison 1 à 2 semaines -
Essentials of Marketing Communications
Jim Blythe
- Livre broché
- Designed to give students an overview of the techniques, supporting theories and strategic and tactical decision-making processes involved in marketin... Savoir plus
44,45 €Livraison 1 à 2 semaines44,45 €Livraison 1 à 2 semaines -
CIM Coursebook Marketing Essentials
Jim Blythe
- Livre broché | Anglais
- 'Butterworth-Heinemann's CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful... Savoir plus
54,95 €Livraison 1 à 2 semaines54,95 €Livraison 1 à 2 semaines -
Essentials of Marketing
Jim Blythe, Jane Martin
- Ebook | Anglais
- Learn the skills you need to succeed in your marketing course with this accessible guide. Essentials of Marketing , 7th edition, by Jim Blythe serves ... Savoir plus
48,75 €Disponible immédiatement48,75 €Disponible immédiatement -
Business to Business Marketing Management
Alan Zimmerman, Jim Blythe
- Livre relié | Anglais
- Business to business markets are considerably more challenging than consumer markets and as such demand a more specific skillset from marketers. Buyer... Savoir plus
177,45 €Livraison sous 1 à 4 semaines177,45 €Livraison sous 1 à 4 semaines -
Business to Business Marketing Management
Alan Zimmerman, Jim Blythe
- Livre relié | Anglais
- Business to Business (B2B) markets are considerably more challenging than consumer markets and demand a more specific skillset from marketers. B2B buy... Savoir plus
250,45 €Livraison 1 à 2 semaines250,45 €Livraison 1 à 2 semaines -
Consumer Behaviour
Zubin Sethna, Jim Blythe
- Livre relié | Anglais
- A thought-provoking and academically rigorous book on consumer behaviour that is also enjoyable to read, this text focuses on examples of internationa... Savoir plus
205,45 €Livraison 1 à 2 semaines205,45 €Livraison 1 à 2 semaines -
Essentials of Marketing
Jane Martin, Jim Blythe
- Livre broché
- A thorough insight into the core marketing concepts using real-life examples. Essentials of Marketing, 8th edition, by Martin and Blythe offers the mo... Savoir plus
73,95 €Livraison 1 à 2 semaines73,95 €Livraison 1 à 2 semaines -
Essentials of Marketing
Jim Blythe
- Livre broché
- This text aims to give non-specialist students a full understanding of the basics of marketing in a concise and accurate way by following the conventi... Savoir plus
32,45 €Date de disponibilité inconnue32,45 €Date de disponibilité inconnue -
CIM Coursebook Marketing Essentials
Jim Blythe
- Livre relié | Anglais
- �Butterworth-Heinemann�s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful... Savoir plus
265,95 €Date de disponibilité inconnue265,95 €Date de disponibilité inconnue
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