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Building a Nation's Image on the World Wide Web
A Study of the Head of State Web Sites of Developing Countries
T Kenn Gaither, Thomas Kenneth Gaither
Livre relié | Anglais
149,45 €
+ 298 points
Description
This is a rich theoretical and empirical study concerning international public relations on the web for head of state English web sites for developing countries. There is no other research in this area that comes close to the depth with which this topic is addressed in this study. In this regard, its contribution is very significant. Highly original, this study breaks new ground and may very well contribute to a new field in international public relations on the internet. "This book is highly recommended for public relations, communications, and international relations scholars ... [it] not only provides scholars with new areas of theoretical development to explore, it also provides practitioners with a blueprint for future practice." - Dr. Patricia A. Curtin, Professor, Endowed Chair of Public Relations, School of Journalism and Communication, The University of Oregon
Spécifications
Parties prenantes
- Auteur(s) :
- Editeur:
Contenu
- Nombre de pages :
- 312
- Langue:
- Anglais
Caractéristiques
- EAN:
- 9781934043561
- Date de parution :
- 28-09-07
- Format:
- Livre relié
- Format numérique:
- Genaaid
- Dimensions :
- 152 mm x 229 mm
- Poids :
- 625 g
