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- Toujours un magasin près de chez vous
Innovation and Internationalisation
Successful SMEs' Ventures into China
Stuart Orr, Jane Menzies, Connie Zheng
202,95 €
+ 405 points
Format
Description
This book provides a comprehensive examination of the many factors that influence the internationalisation of SMEs into China. SMEs represent more than 50 percent of the economic activity and employment in China. This book explores the experiences of SMEs that have internationalised to China from Australia. Australian SMEs are at the forefront of foreign SMEs in China with over 5000 Australian SMEs currently operating in China and a long history of association. The book is unique in that it presents a multidisciplinary perspective of the subject, considering seven different discipline perspectives (internationalisation, innovation, entrepreneurship, networks, resources, human resource management and barriers and liabilities). This makes the book one of the most comprehensive treatments of internationalisation to China so far. Each chapter in the book deals with a different perspective and includes own separate analysis. The chapters commence with a consideration of the current knowledge on internationalising to China for each perspective, analyse the interviews of representatives of 35 SMEs operating in China and then draw conclusions which are relevant to students, scholars and professionals. Each chapter includes extensive examples from the interviews. This integrated book is particularly useful for small business owners, international business management consultants, instructors and students.
Spécifications
Parties prenantes
- Auteur(s) :
- Editeur:
Contenu
- Nombre de pages :
- 224
- Langue:
- Anglais
- Collection :
Caractéristiques
- EAN:
- 9781138638952
- Date de parution :
- 04-12-17
- Format:
- Livre relié
- Format numérique:
- Genaaid
- Dimensions :
- 160 mm x 236 mm
- Poids :
- 539 g
