•  Retrait gratuit dans votre magasin Club
  •  7.000.000 titres dans notre catalogue
  •  Payer en toute sécurité
  •  Toujours un magasin près de chez vous     
  •  Retrait gratuit dans votre magasin Club
  •  7.000.000 titres dans notre catalogue
  •  Payer en toute sécurité
  •  Toujours un magasin près de chez vous
  1. Accueil
  2. Livres
  3. Sciences humaines
  4. Economie & Management
  5. Management
  6. The Product Manager's Survival Guide, Second Edition: Everything You Need to Know to Succeed as a Product Manager

The Product Manager's Survival Guide, Second Edition: Everything You Need to Know to Succeed as a Product Manager

Steven Haines
Livre relié | Anglais
30,95 €
+ 61 points
Livraison 1 à 2 semaines
Passer une commande en un clic
Payer en toute sécurité
Livraison en Belgique: 3,99 €
Livraison en magasin gratuite

Description

Advance in your product management career and create innovative products that customers love!

Regardless of industry or sector, to compete in today's business world, product managers must understand how their customer's preferences change, how technology evolves, and how to anticipate what competitors might do. You need a reliable resource that provides timely guidance and practical tools to help you compete. With new content and expert advice, this updated edition of The Product Manager's Survival Guide brings you fully up to date on what you need to succeed as a product manager.

For your professional future, you'll learn it's not the development technique that will help you get ahead, it's how you think like a strategically minded business person. Your continuous learning starts with your product management acumen assessment, and takes root, when you develop your own professional development strategy. As you continue your career journey, you'll be able to become a member of the exclusive product management professional community (for readers of this book) at www.sequentlearning.com/community.
The Product Manager's Survival Guide, Second Edition features brand new material, including:

- A product management acumen assessment (https: //survey.sequentlearning.com/s3/PMAcumen)
- Action planning ideas at the end of each chapter
- Techniques to earn empowerment
- Tools to develop product strategies and roadmaps
- Methods to deploy and release products
- Metrics to assess product performance

Simple and easy to understand, this invaluable guide will help you bring your company into the digital age and continue to evolve with changing times.


Spécifications

Parties prenantes

Auteur(s) :
Editeur:

Contenu

Nombre de pages :
288
Langue:
Anglais

Caractéristiques

EAN:
9781260135237
Date de parution :
01-07-19
Format:
Livre relié
Format numérique:
Genaaid
Dimensions :
160 mm x 231 mm
Poids :
521 g

Les avis