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Livres écrits par John O'Shaughnessy
Tous les livres de John O'Shaughnessy
-
Competitive Marketing (Rle Marketing)
John O'Shaughnessy
- Livre broché | Anglais | Routledge Library Editions: Marketing
- This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic b... Savoir plus
90,45 €Livraison 2 à 3 semaines90,45 €Livraison 2 à 3 semaines -
Interpretation in Social Life, Social Science, and Marketing
John O'Shaughnessy
- Livre broché | Anglais | Routledge Interpretive Marketing Research | n° 9
- 'Interpretation' is used as an umbrella for bringing together a wide range of concepts and developments in the philosophy of social science that provi... Savoir plus
97,95 €Livraison 2 à 3 semaines97,95 €Livraison 2 à 3 semaines -
Patterns of Business Organization (Rle: Organizations)
John O'Shaughnessy
- Livre relié | Anglais | Routledge Library Editions: Organizations
- This book is a successor to the earlier and widely-used Business Organization. In this book the author helps the student to develop his or her own cri... Savoir plus
229,45 €Livraison 1 à 2 semaines229,45 €Livraison 1 à 2 semaines -
Competitive Marketing
John O'Shaughnessy
- Livre relié | Anglais | Routledge Library Editions: Marketing | n° 16
- This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic b... Savoir plus
443,45 €Livraison 1 à 2 semaines443,45 €Livraison 1 à 2 semaines -
Patterns of Business Organization (Rle: Organizations)
John O'Shaughnessy
- Livre broché | Anglais | Routledge Library Editions: Organizations
- This book is a successor to the earlier and widely-used Business Organization. In this book the author helps the student to develop his or her own cri... Savoir plus
90,45 €Livraison 2 à 3 semaines90,45 €Livraison 2 à 3 semaines -
Inquiry and Decision (Routledge Revivals)
John O'Shaughnessy
- Livre relié | Anglais | Routledge Revivals
- First published in 1972, this book combines concepts from the philosophy of science and statistics with social science techniques to form a methodolog... Savoir plus
209,45 €Livraison 1 à 2 semaines209,45 €Livraison 1 à 2 semaines -
Consumer Behavior
John O'Shaughnessy
- Livre broché | Anglais
- A high level textbook discussing different perspectives in consumer behaviour. Drawing on real life case studies, this book enables students to critic... Savoir plus
54,45 €Livraison sous 1 à 4 semaines54,45 €Livraison sous 1 à 4 semaines -
The Seven Intentions of Mourning
John O'Shaughnessy, Sandy O'Shaughnessy
- Livre broché | Anglais
- When we unite our suffering with the suffering Christ, we learn that it can be redemptive and fruitful as part of His salvific mission. The Seven Inte... Savoir plus
27,45 €Livraison 2 à 3 semaines27,45 €Livraison 2 à 3 semaines -
The Marketing Power of Emotion
Nicholas Jackson O'Shaughnessy, John O'Shaughnessy
- Livre relié | Anglais
- Emotion is one of the defining forces in our lives. It lies at the very heart of many of our most important experiences and memories. Not surprisingly... Savoir plus
103,45 €Livraison 2 à 3 semaines103,45 €Livraison 2 à 3 semaines -
Inquiry and Decision (Routledge Revivals)
John O'Shaughnessy
- Livre broché | Anglais | Routledge Revivals
- First published in 1972, this book combines concepts from the philosophy of science and statistics with social science techniques to form a methodolog... Savoir plus
54,45 €Livraison 1 à 2 semaines54,45 €Livraison 1 à 2 semaines -
Interpretation in Social Life, Social Science, and Marketing
John O'Shaughnessy
- Livre relié | Anglais | Routledge Interpretive Marketing Research | n° 9
- 'Interpretation' is used as an umbrella for bringing together a wide range of concepts and developments in the philosophy of social science that provi... Savoir plus
366,45 €Livraison 2 à 3 semaines366,45 €Livraison 2 à 3 semaines -
The Undermining of Beliefs in the Autonomy and Rationality of Consumers
John O'Shaughnessy, Nicholas O'Shaughnessy
- Livre relié | Anglais | Routledge Interpretive Marketing Research | n° 6
- This book examines modern consumption, focusing on concepts of autonomy and rationality. In recent years, conventional ideas of 'free will' have come ... Savoir plus
290,45 €Livraison 2 à 3 semaines290,45 €Livraison 2 à 3 semaines -
Explaining Buyer Behavior
John O'Shaughnessy
- Livre relié | Anglais
- This volume provides the fundamentals needed to understand the various explanatory systems and methodologies used in the behavior sciences and to eval... Savoir plus
240,95 €Livraison 1 à 2 semaines240,95 €Livraison 1 à 2 semaines -
Business Organization (Rle: Organizations)
John O'Shaughnessy
- Livre relié | Anglais | Routledge Library Editions: Organizations
- This book presents an integrated view of the three main approaches to organization - classical, human relations and systems - showing what each has of... Savoir plus
213,95 €Livraison 2 à 3 semaines213,95 €Livraison 2 à 3 semaines -
The Undermining of Beliefs in the Autonomy and Rationality of Consumers
John O'Shaughnessy, Nicholas O'Shaughnessy
- Livre broché | Anglais | Routledge Interpretive Marketing Research | n° 6
- This book examines modern consumption, focusing on concepts of autonomy and rationality. In recent years, conventional ideas of 'free will' have come ... Savoir plus
85,45 €Livraison 2 à 3 semaines85,45 €Livraison 2 à 3 semaines -
Business Organization (Rle: Organizations)
John O'Shaughnessy
- Livre broché | Anglais | Routledge Library Editions: Organizations
- This book presents an integrated view of the three main approaches to organization - classical, human relations and systems - showing what each has of... Savoir plus
90,45 €Livraison 2 à 3 semaines90,45 €Livraison 2 à 3 semaines
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